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Vic has spent over two decades mastering narrative craft for the world’s top entertainment and consumer brands including: Marvel, Disney, Netflix, Apple, Nike, and National Geographic. He later co-founded the FELIX Award-winning coffee and streetwear brand Evil Twins, and launched a Viral Content Studio that helped high-growth companies drive brand equity through authentic storytelling and viral content strategy.

Now, he’s building Tribes, a new kind of social platform designed around purpose, accountability, and private connection, rather than performance and algorithmic engagement. As generative AI accelerates the flood of synthetic content across social and streaming platforms, the next wave of consumer behavior will shift toward real-time, trust-based interactions. Tribes is positioned to lead this shift by creating a network where being present is the product, and meaningful connection scales by design.